Almag
We supported Almag, a European leader in brass rod production, in the development of its 2022 Sustainability Report. An ambitious and engaging project, it was created to convey the company’s commitment, the value of its product, and its people—through a strong message and impactful design.
Enhancing Communication Through an Evocative Claim
“Diamo forma al valore” (“Shaping Value”) is the claim that guided both the storytelling and the visual system, serving as the project’s title. This effective and evocative naming highlights the Group’s commitment to creating long-lasting, sustainable value, while also referencing the flexibility and versatility of its product—capable of transforming and taking on multiple forms.
A Dynamic and Custom Visual System
The visual system we designed was carefully developed to highlight the Group’s solidity through a balanced mix of photography and custom graphic elements. The use of the circle as a guiding motif, along with solid shapes, dynamic lines, and transparency effects, added movement to the narrative and emphasized the key information in each chapter. The result is a dynamic and tailored visual journey that effectively communicates the company’s vision while capturing the reader’s attention.
Click HERE to learn more about the Report.
