Gruppo Cellularline
We supported Cellularline Group, a European leader in smartphone and tablet accessories, in designing their new corporate website. The result is a functional and intuitive digital ecosystem that provides all stakeholders with a comprehensive overview of the Group and its strategy.
The project unfolded through several operational phases. We began by defining a well-structured site architecture and user-friendly navigation logic, aligned with stakeholder-oriented objectives. Following a review of existing materials and the identification of new categories to integrate, we moved into an editing phase focused on distilling key concepts and determining which information to present visually—ensuring clarity, coherence, and impact throughout the user experience.
Once the content was finalized, we moved into the graphic design phase, creating a layout that allows users to quickly and intuitively identify the services offered. Developed to deliver a user experience that is both simple and engaging, the new corporate portal is defined by a visually expressive and easily navigable homepage. This central hub brings together all the main functionalities and content from across the various site sections, offering users a seamless and efficient browsing experience.
The website also reflects Cellularline Group’s desire to embrace a visual identity centered on the human element and the vibrant tones of its corporate color palette, creating a valuable connection tool between the Group and its stakeholders. Lastly, we carefully oversaw the entire development and debugging process, leading up to the successful launch of the bilingual portal.
